Should you buy an email list?

  When Does It Make Sense to Buy an Email List? – Gary Vaynerchuk Today’s post is part one of a three-part email marketing series sharing the always bold, always opinionated FUTURE CASTER – Gary Vaynerchuk. My wife and I had the privilege of meeting Gary and having dinner with him in Vancouver when he was […]

What is Email List Rental and Sponsored Email Advertising?

What is Email List Rental and Sponsored Email Advertising?

What is Email List Rental and Sponsored Email Advertising?  … and what it’s not! So in its simplest form, email list rental or sponsored email as it’s sometimes referred to, is really another form of influencer marketing, leveraging the influence of a chosen brand or publisher. Renting email lists or having a solo sponsored email […]